New free WordPress eCommerce plugin JigoShop released – jaw drops

Jigoshop from Jay Koster and the rest of the Jigowatt team shipped it’s first public beta today. Jigoshop is a free eCommerce plugin for WordPress. As someone who has played with just about every eCommerce plugin for WordPress, and who does a lot of work with other eCommerce platforms like Magento, OpenCart and Prestashop, I couldn’t wait to take Jigoshop for a spin. WordPress eCommerce plugins to date have always come up short in key areas like UI design, core Admin UI integration and at best were just ok – and a worst a maddening heap of crap.

I’ve just spent the last hour playing with Jigoshop.

Well let me tell you boys and girls – eCommerce for WordPress don’t suck no more! Jigoshop is a joy to behold – right from the initial install through to getting a test order through the cart. You can literally have this thing up and running and taking orders in about 10-15 mins tops.

Here’s a quick run down of why I think in one single public beta release, Jigoshop is the best eCommerce plugin, beating off competing plugins like Shopp and WP-eCommerce.

  • Attention to detail – It’s clear that Jay and the team have spent countless on the small details of Jigoshop – the level of detail and care taken to craft an incredibly user friendly and efficient admin UI is immediately obvious. Believe me this doesn’t happen by accident and this alone sets Jigoshop apart. The use of core WordPress data standards for custom post types and custom taxonomies is comforting as this will ensure the longevity of this plugin.
  • Frontend UI standards – I installed Jigoshop on a clean 3.1.3 WP install running TwentyTen. Things looks pretty good without touching a single custom css class. Jigoshop also have a premium theme coming down stream very soon which can be seen via the Jigoshop demo and it incorporates the best responsive design I’ve seen to date for an eCommerce website – WordPress plugin or no plugin. Exceptionally good stuff.
  • Product Management – The UI for product management is simply kickass. I really like the option of setting up global attributes but also having the ability to add unique attributes for individual products.
  • General Settings – There is a higly configurable settings section letting you control things like sensible defaults for SKU logic, Allowed Countries, Guest Checkout, Localisation of Weight, Currency, excellent Coupon options and Stock management logic.

I’ll be actively giving the guys some feedback for future versions but here’s some things I think Jigoshop can improve on in the future:

  • Shipping Options – Very few open source cart platforms have cracked the complex shipping requirements that many global exporters require. I would encourage the Jigoshop team to check out how shipping is handled in OpenCart – it’s the best I’ve found. Zone based shipping rates are extremely important for exporters – just think of those shipping charges for bulky goods going around the world!
  • Payment Gateways – Jigoshop comes out of the box with Paypal standard, Cheque Payment and Moneybookers. I’m sure the guys are on it but the more sophisticated Paypal integrations will be important for future versions.
  • Some label tweaks in the Admin UI – While 99% of the UI is perfect already – there are some admin labels that need refinement to be 100% obvious to first time users – I’m nitpicking now 🙂

I’ve only just scratched the surface of Jigoshop and I’m already sold. What’s more insane is that the plugin is free! If this post is coming across a little fan boyish – fuck it I don’t care! I’m a Jigoshop fanboy 🙂 I will be using this as my eCommerce plugin of choice from now on.


19 responses to “New free WordPress eCommerce plugin JigoShop released – jaw drops”

  1. Thanks for the awesome review guys 🙂 We’ll let you know as and when the premium add-ons become available 🙂

    1. Hey James,

      You deserve it! Jigoshop has a really big future. Congrats again.


    2. Hi James

      Is it possible to offer monthly payments / subscriptions with Jigoshop?

      This plugin looks fantastic. Can’t wait to start using it.

      1. Hi James,

        I don’t think Jigoshop can handle recurring/subscriptions just yet – it’s on their roadmap but it could be a while (see In the meantime Cart 66 does a good job on recurring payments –

        1. Hi Ed

          Thanks for your help with this! Is it possible to run with Jigoshop (as a kind of hybrid). Sorry if that’s a stupid question, I’m a bit of a beginner!

          Thanks again,


          1. Hi Jon,

            No problem at all 🙂 Glad to help you.

            While you possible could run a hybrid of the two I don’t think you would want to attempt it as it would be pretty tricky. Both plugins essentially do a lot of the same things (albeit in a different way).

            For simplicity (and your sanity!) I would pick one and stick with it for now.


    3. Hi James

      Love the look of Jigoshop! Can you tell me if monthly payments / subscriptions are possible with it?

      Thanks so much for your help and for creating the plugin we’ve all been waiting for!

  2. I like the look of this too. Need to download and play!

    I use Wp Commerce in all my projects but have been waiting for something a little better and this looks a good contender.

    I look forward to the theme release and seeing how things go.

    Good work so far Jigoshop!

    1. Hey Huw,

      I never really liked WP-eCommerce but found it a necessary evil sometimes 🙂

      Jigoshop might encourage WP-eCommerce to improve the overall quality of the plugin.


  3. This looks really cool! Can you use complex shipping methods like UPS with it? Thanks!

    1. Hi Kelle,

      I think the shipping module needs a bit of work still but couldn’t be sure on UPS specifically – I’m sure James over at would tell you pretty quickly – there’s a forum up and running over there now.

      The best of luck with it.


  4. Jigoshop is a Free eCommerce Plugin for WordPress | De l'information électronique

    […] reviews in the broader WordPress community. Check out this post on Themesforge for example: “New free WordPress eCommerce plugin JigoShop released – jaw drops.” Here’s a description of the plugin from the Jigoshop website: A WordPress eCommerce […]

  5. yaiee.. this is awesome.. 😀 this is my first ecommerce ever, but i’ve tried several ecommerce but still didn’t get satisfied with it, but with this plugins .. ehem.. i can do better with my stuff.. Jigoshop is something neat, i hope this will be a long journey to go with..

    Hope in Malaysia will be using this kind of jigoShop! 😀

  6. Jigoshop Project GitHub link for those interested 🙂

    1. Thanks for the link to your Git repo Chris

  7. […] one.  WooThemes have pulled off a pretty spectacular move today and forked Jigoshop (our favourite new WordPress eCommerce plugin) into WooCommerce, which will replace it’s heretofore unsuccessful attempts at creating a […]

  8. We have make a Child Theme for Twenty Eleven optimized for Jigoshop. look here:
    What do you think?

  9. I’ve been playing with Jigoshop for the past three days, and I will never ever get that time back. I just discovered that it doesn’t have a shipping component that supports UPS or FedEx basically useless without it. Also will not simply collect credit card info so merchant can use their own merchant account to process the credit card.

  10. […] product, it’s not. Tax. Shipping. That’s where the real fun is. I’ve been a real fan of Jigoshop since it’s release last May and it’s fantastic to see so many people have […]

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